Analysis of current PR policy. Development of a multi-channel promotion strategy and brand positioning. Creation of motivation and audience loyalty programs. Personal positioning.
Analysis of the level of conflict. Evaluation of the company's image and risk analysis. Development of company strategy and tactics in a communications crisis.
24/7 media interaction. Initiation of requests for comments, preparation of opinion pieces, organization of press events. Media planning and creation of advertising materials for the media.
Event organization, inviting participants, multichannel communications support.
Training in ethics and how to interact with media resources. Basic principles of creation and dissemination of news hooks.
Creation and Distribution of content on social media platforms, working with opinion leaders. Content creation. Reputational management. Organizing feedback.
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